Chasing Shadows
TV Commercials

Chasing Shadows

CLIENT:Zephyr Luxury
LOCATION:Nandi Hills, IN
YEAR:2025
DURATION:1:30 MIN
THE CHALLENGE

Defining the objective

Zephyr Luxury requested an aggressive, cinematic automotive commercial for their premium vehicle series set against challenging hill curves.

THE APPROACH

CREATIVE REVOLUTION

We utilized dynamic car-to-car pursuit tracking rigs, high-speed camera settings, and tight lens zooms to capture raw mechanical momentum.

Deliverables

  • Automotive Commercial (1:30)
  • Social Media Hype Snippets
  • HDR Color grading masters

Crew Credits

DIR: Vijay Bharadwaj
DOP: Anand Sen
EDIT: Rohan D'Souza
PLAY FULL CINEMATIC WORK
03 / PROJECT STILLS

Visual Captures

Chasing Shadows Scene 1
Chasing Shadows Scene 2
Chasing Shadows Scene 3
BEHIND THE SCENES

Production insights

Filmed at dawn along the curves of Nandi Hills. We used high-speed tracking vehicles with heavy camera stabilizers to capture close, sweeping wheel rotations.

STRATEGIC RESULT

Measurable Success

The final commercial generated viral engagement, boosting test drive requests across South India by 50%.

Cinematic Projector Background

CO-CREATIVE COMMISSION // INTAKE OPEN

Let's Create Something
Extraordinary.